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I came from Ireland to New York City in the late ‘90s with no job or home lined up. All I had was a few hundred dollars to my name and a promise of a one-week couch crash from a friend whose roommate’s patience would turn into a pumpkin (one of those scary jack-o’-lantern ones) on night eight.
Creating a Trust Environment is a challenge for any business but particularly for the new and growing enterprise, knowing how and when can also be a question that many struggle with.
Let me start by saying I’m a writer, editor, and content strategist. And this short piece is about how you need one of those for your tech business. So is this a job interview? Maybe … want to talk? But even if we never do, or you find someone else (I’m not the jealous type!), you need to consult with an experienced content person — ASAP — when you’re launching a tech company.
I’ve talked to too many people in very different stages of digital scale-ups. Often, I hear two things: “I’m being scrappy and writing it myself” and — often the proposed reason for the previous quote — “I did not want to afford a content person yet.” Here are 5 top reasons why you have to get it in the budget (and also, if you don’t have a huge budget, try us anyway … how expensive do you think we are?!)
The world’s major gaming companies today have one strategic goal in common: ultimately, they all want to become platforms.
Apple and Google now boast billions of users on their app stores, Nintendo’s “My Nintendo” account program counts hundreds of millions of fans on console and smartphones, and Sony receives US$60 per year from each of their over 40 million so-called PlayStation Plus subscribers.
Unpacking Impact explores how rapid digital transformation shapes economics, culture, jobs, and public policy. What can you do now to prepare for the impact of rapid digital transformation?
The COVID-19 outbreak has turned bedrooms into offices, pitted young against old, and widened the gaps between rich and poor, red and blue, the mask wearers and the mask haters. Some businesses–like home exercise company Peloton, video conference software maker Zoom, and Amazon–woke up to find themselves crushed under an avalanche of consumer demand. Others–like the restaurant, travel, hospitality, and live entertainment industries–scrambled to escape obliteration.
A Postmodern Journey through Globalization in the Digital Age Powered by the World Modeling Engine 8W8
8W8 – Global Space Tribes is a new way to see the world. It is written for everyone who uses the Internet and mobile technologies, travels and is interested in any aspect of the world in the 21st century….
The best way to find the sweet spot for pricing is to not focus on pricing. “Whether you’re on a shoestring budget or comfortably funded, strategically thinking through how your software helps customers is a critical first step.” Save your money on the pricing consultant until you need one. Right now, the best way to…
Sales teams are the engine for growth for countless SaaS companies. Even if a SaaS company builds a great product, if they can’t sell it (profitably), they may not survive. Therefore, building a strong, enduring, and profitable sales team can be one of the most critical initiatives for any SaaS company. Connecting the Dots from…