CovQ Center for Intelligence, Strategy & Execution (CISE)

Blog PostsNPS (Net Promoter Score) is A Dinosaur in The Age of AI and Sucks in B2BNPS has been the golden standard since its commencement almost 20 years ago where Fred Reichheld and Bain introduced it to assess consumers’ likelihood to recommend products. Several…Read More → Blog PostsPlatforms: The digital supreme discipline on the stock exchangeBy Holger Schmidt and Hamidreza Hosseini Not just the best product, but the right business model determines success or failure in today's digital markets. Apple could outperform Nokia…Read More → Blog PostsWhy your CEO should create an unachievable budgetThe CEO’s job in the budget process is an art, not a science. Yes, the actual budget itself is a mathematical spreadsheet that needs to balance across every…Read More → Blog PostsStudy – DTC Mattress Brand Equity TrackerWhat is a DTC company? Direct-To-Consumer (or DTC) companies manufacture and ship their products directly to buyers without relying on traditional stores or other middlemen. This allows DTC…Read More → Blog PostsIs “Cultural Debt” hurting your organization’s growth? (Part 2)In Part 1 of this piece on minimizing Cultural Debt in your organization, we explored how some high level best practices for managing your consumer credit score (specifically…Read More → Blog PostsIs “Cultural Debt” hurting your organization’s growth? (Part 1)While this post is about organizational culture as opposed to national culture, I’ll touch on my non-U.S. background just to help set the scene. I came from Ireland…Read More → Blog PostsBuilding a Trust EnvironmentCreating a Trust Environment is a challenge for any business but particularly for the new and growing enterprise, knowing how and when can also be a question that…Read More → Blog PostsHow Video Game Studios Can Create Large-Scale PlatformsThe world's major gaming companies today have one strategic goal in common: ultimately, they all want to become platforms. Apple and Google now boast billions of users on…Read More → Blog PostsHow To Think Strategically (Without A Pricing Consultant)The best way to find the sweet spot for pricing is to not focus on pricing. "Whether you’re on a shoestring budget or comfortably funded, strategically thinking through…Read More →