The best way to find the sweet spot for pricing is to not focus on pricing. “Whether you’re on a shoestring budget or comfortably funded, strategically thinking through how your software helps customers is a critical first step.” Save your money on the pricing consultant until you need one. Right now, the best way to…
Sales teams are the engine for growth for countless SaaS companies. Even if a SaaS company builds a great product, if they can’t sell it (profitably), they may not survive. Therefore, building a strong, enduring, and profitable sales team can be one of the most critical initiatives for any SaaS company. Connecting the Dots from…
There is little need to state how significant the COVID-19 pandemic is in terms of global health and economies. However, indications are that in both the short and longer term horizons, the market for wellness-related products is robust and indeed is likely to grow as consumers increase their focus on prevention vs cure, divert more…
The other day I was asked to share with some millennia tech founders unique experiences I made during crises so that I thought I would share it here as well. I think it’s true to say that I have had my fair share of living through crises! In 2003, I lived in Hong Kong during…